Some of the best ideas in life don’t start in boardrooms. They start in garages. Or in this case — in a small Italian workshop, with a few pasta containers, a lot of imagination, and a very serious love for spritz.
Sprizzer isn’t a product that appeared overnight. It’s the result of stubborn creativity, years of trial and error, a near goodbye, and a very real comeback story. And like most good Italian stories, it begins with craft, intuition, and a refusal to give up.
From Workshop Experiment to Global Comeback
Sprizzer was born from a simple but powerful idea in a small Italian workshop: make it easier for anyone to enjoy a perfectly balanced spritz, anywhere. The very first prototypes were built using everyday materials and a clever mechanical system to regulate liquid flow with precision. It was pure Italian ingenuity — hands-on, practical, and driven by a love of craft.
The early machines were tested directly in bars in northern Italy, where spritz is part of daily life. What began as curiosity quickly turned into excitement as bar owners and customers saw how effortlessly the machine could deliver consistent, high-quality drinks. Demand grew quickly, and within a short time Sprizzer had already made its way into venues not only across Italy but also overseas — a clear sign that the concept had international appeal from the very beginning.
As interest continued to grow, the project evolved. The original idea was refined, the design improved, and the vision expanded beyond local bars to events, homes, and celebrations around the world. With renewed focus and the right international partnerships, Sprizzer officially entered a new chapter in 2023 — stronger, more refined, and ready for global audiences.
Then came 2024, and with it Sprizzer’s digital explosion. Videos of the machine in action spread across social media, capturing millions of views worldwide. Viewers instantly understood what made it special: Sprizzer doesn’t replace the ritual of the spritz — it amplifies it, making a beloved Italian tradition accessible anywhere, from city rooftops to wedding receptions and backyard gatherings.
Today, Sprizzer stands as a modern expression of Italian creativity and persistence: a product built slowly, thoughtfully, and with the confidence that timeless ideas are worth perfecting.
What Makes Sprizzer Different
At its core, Sprizzer is still what it always was: a purely mechanical dispensing system designed for simplicity and consistency.
What sets it apart today is how that simplicity translates into real-world benefits:
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No electricity required – perfect for outdoor events, pop-ups, and mobile setups
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Consistent pours – every drink tastes exactly as it should
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Speed of service – ideal for large gatherings and high-volume moments
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Minimal training required – anyone can use it with confidence
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Visually striking – it doesn’t hide behind the bar; it becomes part of the experience
It’s engineering with a very human purpose: making good moments easier to share.
From Veneto to New Zealand
What’s especially fascinating about Sprizzer is how naturally it travels. The same machine that started in small Italian bars now fits effortlessly into:
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Weddings
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Backyard celebrations
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Beachside events
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Vineyards and food festivals
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Private homes that love to entertain
The culture of aperitivo — relaxed, social, unpretentious — aligns beautifully with how Kiwis like to gather. It’s not about formality. It’s about connection, atmosphere, and enjoying the moment without overcomplicating it.